IOS AZUL TEQUILA NAMED OFFICIAL TEQUILA PARTNER OF AEW
FORBIDDEN DOOR ON JUNE 28
Signature Cocktail,
Collectible Souvenir Cup, Talent Appearance and Event
Integration Planned For This Sunday
Eldorado Hills, CA – June 24, 2026 – All Elite Wrestling
(AEW) today announced a new partnership with Dios Azul
Tequila, naming the premium tequila brand the Official
Tequila Partner of AEW Forbidden Door this Sunday, June
28th, 2026 live from the SAP Center in San Jose, Calif.
The collaboration brings together one of the fastest-growing
premium tequila brands with one of the hottest professional
wrestling organizations in the world. As part of the
partnership, Dios Azul will be prominently featured
throughout AEW Forbidden Door with integrated branding
across product availability at the SAP Center, in-arena
signage, digital assets, concourse sampling, fan activation,
and broadcast elements.
All fans ages 21 and older attending AEW Forbidden Door will
have the opportunity to enjoy a custom Dios Azul Forbidden
Door Margarita, served in a limited-edition commemorative
collector’s cup created exclusively for the event.
The margarita will be available at the Corona/Maru-Hi Bar
located outside Section 215 near the North Entrance, as well
as at the portable bar located at the top of the steps near
the South Entrance outside Section 101.
The partnership will also include a sponsored match
presentation, logo placement throughout the venue and event
programming, and special fan engagement opportunities
featuring an appearance by AEW Stars on the concourse prior
to the pay-per-view going live.
"Dios Azul was built on the belief that great tequila brings
people together to create unforgettable experiences," said
Laurie Payne, Founding Member, Principal Investor, and CEO.
"AEW Forbidden Door is one of the most exciting events in
professional wrestling, uniting fans and athletes from
around the world. We're proud to partner with AEW and
introduce Dios Azul to its passionate global audience
through unique activations, premium hospitality experiences
and moments fans will remember long after the final bell."
AEW Forbidden Door will air live around the world on pay-
per-view and stream live on HBO Max pay-per-view.
AEW and Dios Azul remind all fans 21 and over to enjoy
responsibly.
