JOHN CENA: Roku greenlights new John Cena celebrity talk series What Drives You

Posted on 11/16/123 by Colin Vassallo

The streaming platform Roku today announced that it has
greenlit celebrity talk series What Drives You, hosted by
16-time world champion John Cena.

The new series expands Roku Originals’ existing relationship
with John Cena which includes Cena’s prior role in the
comedy series Die Hart 2: Die Harter and the upcoming
docuseries WWE Superstars of Tomorrow, featuring and
executive produced by Cena.

What Drives You features a breakthrough talk show format,
where he’ll hit the road with his celebrity friends in their
favorite vehicles that hold a special meaning to them. In
each episode, he’ll hitch a ride with a new guest for an in-
depth interview and curiosity-fueled excursion, as they
discuss a wide variety of both laugh-out-loud and deeply
personal topics, all the while reminiscing about some of the
guest’s favorite memories associated with their prized ride.

“The car you drive and where you drive it can say a lot
about who you are, from your personality type to what you
value and prioritize the most,” said Cena. “What Drives You
is all about tapping into this and each guest’s unique
connection to their car, and a destination close to their
heart, as the crux of a candid and wide-ranging
conversation. It’s a great opportunity for me to ride
shotgun and learn from some of the world’s most entertaining
and inspiring individuals.”

Brian Tannenbaum, Head of Originals, Roku Media, said,
“We’re thrilled to partner with John Cena and Leftfield
Pictures to bring our audience What Drives You, a talk
series that converges John’s passions of cars, conversation
and entertainment. John infuses extraordinary energy into
every conversation he has, giving viewers an under-the-hood
look into the lives of each guest.”

“We’ve always felt that John’s quick wit, sincere curiosity
and charm would make him a terrific host for a talk format,
and What Drives You is the perfect vehicle (sorry) to
showcase his talent and genuine obsession with all things
automotive,” said Leftfield Pictures President Shawn Witt.
“We’re stoked to bring this series to life with him and our
partners at Roku.”

What Drives You is produced by ITV America’s Leftfield
Pictures. David George, Shawn Witt, Sean Moran, Jay
Bienstock, John Cena and Dan Baime are the series’ executive
producers. Sean Boyle oversees the series on behalf of Roku

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