WWE/NETFLIX: Netflix Chief Content Officer describes WWE partnership as “incredible”


Posted on 3/27/126 by Colin Vassallo



Appearing on the Stephanie McMahon podcast What’s Your
Story?, Netflix’s Chief Content Officer Bela Bajaria
described the WWE partnership as “incredible” and is looking
forward to see how they can integrate WWE Superstars with
Netflix shows and vice versa in the future.

Bajaria put over the WWE talent who went over to do some
Netflix shows, naming specifically Seth Rollins and John
Cena, saying they care, they’re positive, and have a
fantastic work ethic with a real joy that they bring to fans
and audiences.

“So, when they come to our events, they just are like, ‘We
want to make everybody feel good.’ I go, ‘You’re all so good
at this.’ But really, the partnership, again, just wanting
to like…continue with this, having the storytelling that
touches people and then surprises them and takes them on a
journey is…you all do it so incredibly well,” she told
McMahon.

Netflix and WWE started their 10-year, $5 billion media
rights deal in January 2025. In the United States, Netflix
airs Raw and all WWE programming worldwide (excluding US),
including PLEs, also air on the streaming service.

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